Vita Coco
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Vita Coco
Vita Coco redefined the use of coconut oil after their big launch of coconut water that started dominating the retail space. We helped them do the same on e-commerce across their product portfolio.
Brand Incubator: Mohawk NYC
SAAS Brand: Vita Coco
Creative Team: Leo Gonzalez, Sophia Smith, Kasey Hill, Ricardo Hernandez, Maddie Mutscheller
My Role: Chief Creative Officer
Cooking
Cooking
Beauty
Beauty
