The iconic Charles Schwab "Talk to Chuck" campaign needed a more contemporary look & feel to support its strong brand cache. We put our heads together to write, design and evolve the brand without walking away from its unique look and voice.

Agency: Euro RSCG New York

Client: Charles Schwab

Director: Ian Kovalik

My Role: Creative Art Director

Charles Schwab "Surprise Me" :30

Charles Schwab "Vineyard" :30

Charles Schwab Making-of